The Cupra Terramar is set to undergo a major transformation for its second generation, as it will be revamped into an upscale electric car. This decision was confirmed by Wayne Griffiths, the CEO of Cupra, in one of his final interviews before stepping down. The upcoming electric version of the Terramar will be based on the Porsche Macan Electric, utilizing its cutting-edge underpinnings.
This move aligns with Cupra’s strategy to expand its electric lineup, with plans to introduce electric variants of the Cupra Formentor crossover and Cupra Leon estate as well. The Terramar EV is expected to become the flagship electric vehicle for the brand within the next decade, joining the existing Born hatchback and Tavascan fastback in Cupra’s electric portfolio.
Griffiths emphasized the brand’s commitment to electric mobility, stating that the next generation of vehicles, including the Terramar EV, will be powered by battery-electric technology. While the exact timeline for the release of the Terramar EV is not set in stone, Cupra remains flexible and will assess market trends to determine the optimal launch date.
The current Cupra Terramar, priced below £40,000, is based on the MQB platform shared with its Volkswagen Group parent. However, the transition to the Premium Platform Electric (PPE) architecture will elevate the Terramar EV into the larger D-SUV segment, alongside models like the Audi Q6 E-tron and Porsche Macan Electric. The electric SUV is expected to offer a range of power options, with a focus on performance that aligns with Cupra’s sporty DNA.
While the current Terramar boasts up to 268bhp and agile handling, the upcoming Terramar EV is likely to offer even more power, potentially exceeding the 509bhp output of the range-topping Macan 4S. Cupra’s decision to launch the Terramar as a combustion model initially was driven by market demand, as the majority of car sales in Europe still come from combustion-engine vehicles. However, with a shift towards electric vehicles on the horizon, Cupra is gearing up to embrace the electric future with its new lineup of electrified models.
In conclusion, the transformation of the Cupra Terramar into an electric powerhouse signifies the brand’s commitment to sustainable mobility and innovative technology. With a focus on performance, luxury, and eco-friendliness, the upcoming Terramar EV is poised to make a significant impact in the electric SUV segment. Stay tuned for more updates on Cupra’s electrification journey as they pave the way towards a greener automotive future.