DENZA, the premium new energy vehicle brand backed by BYD, recently celebrated the grand opening of its first flagship store in Hong Kong, the DENZA Kowloon Bay Flagship Store. This momentous occasion took place on June 24, 2024, marking a significant milestone for the brand.
The event was not only a celebration of the flagship store’s inauguration but also the debut of the right-hand drive version of the DENZA D9 in Hong Kong. In addition to showcasing the DENZA D9 Four-seat Pioneer Edition and the DENZA Z9GT, the store displayed the brand’s luxurious product lineup, highlighting its commitment to delivering high-quality electric vehicles.
Located in Kowloon Bay, Hong Kong’s largest automotive district, the DENZA Kowloon Bay Flagship Store spans nearly 2,000 square meters and faces Mega Box, the area’s largest mall. The store’s design is both modern and luxurious, featuring vehicle display areas, a V2L scenario display area, two VIP rooms, and a new car delivery area. The predominantly white decor with coffee-colored wood grains and mirrored ceilings, along with two-story high floor-to-ceiling glass walls, creates a bright, spacious, and inviting atmosphere for customers.
Zhao Changjiang, General Manager of BYD DENZA Sales Division, expressed his excitement about the brand’s entry into the Hong Kong market. He noted that the DENZA D9 has already received orders for nearly 1,000 vehicles in Hong Kong, indicating a strong demand for the brand’s electric vehicles. The DENZA D9 is priced from HKD 668,000, with an official price range expected to be between HKD 660,000 and HKD 750,000.
Overall, the inauguration of the DENZA Kowloon Bay Flagship Store in Hong Kong marks a significant step forward for the brand as it expands its presence in the region. With a focus on luxury, innovation, and sustainability, DENZA is poised to make a lasting impact in the electric vehicle market.
