Dongfeng Motor Group Reports Decline in Vehicle Sales for July 2024
Beijing (Gasgoo)- Chinese legacy carmaker Dongfeng Motor Group Company Limited (Dongfeng Motor Group) announced that it sold 108,330 vehicles in July 2024, representing a 33.73% decline year-on-year.
VOYAH vehicle lineup; photo credit: VOYAH
Of the vehicles sold in the past month, 30,549 units were new energy vehicles (NEVs), down 0.82% from a year ago.
In the first seven months of this year, Dongfeng Motor’s cumulative sales summed up to 1,074,467 vehicles, which was 3.1% less than the year-ago period.
Despite the monthly downturn, Dongfeng Motor’s NEV sector still achieved prominent results in the Jan.-Jul. period of this year, with sales amounting to 184,167 vehicles, which jumped 22.5% from that of the previous year.
eπ vehicle lineup; photo credit: eπ
Brand-wise, Dongfeng Motor Passenger Vehicle Company (including Aeolus, eπ, and NAMMI brands) sold 14,463 vehicles in July, indicating a 79.13% soar year-over-year. Meanwhile, VOYAH, the group’s premium new energy vehicle brand, witnessed a 75.53% spike in monthly sales, which stood at 5,515 vehicles. Additionally, Dongfeng Motor’s high-end electric off-roader brand MHERO sold 205 vehicles in the past month.
Despite the challenges faced by Dongfeng Motor Group in July 2024, the company continues to make strides in the new energy vehicle (NEV) sector. While overall vehicle sales saw a decline compared to the previous year, NEV sales have shown a significant increase.
The company’s commitment to sustainability and innovation is reflected in the success of brands like VOYAH and eπ, which have seen impressive growth in their sales figures. The premium new energy vehicle brand, VOYAH, in particular, has experienced a substantial spike in monthly sales, showcasing the increasing demand for eco-friendly transportation options.
With a diverse lineup of vehicles catering to different market segments, including high-end electric off-roaders like MHERO, Dongfeng Motor Group is positioning itself as a key player in the evolving automotive industry. Despite the challenging market conditions, the company remains dedicated to driving growth and innovation in the NEV sector.
