Is the Ford Puma Gen-E Worth the Investment?

When it comes to the Ford Puma Gen-E, there’s no denying that Ford has put a lot of thought into the damper rates. However, the real question is whether this electric vehicle will be a hit or miss based on its purchase costs, particularly its monthly PCP and lease rates.

With list prices starting at under £30,000 for the Puma Gen-E Select, Ford is off to a strong start. But for many buyers, the keyless entry, Matrix LED lights, and B&O sound system offered in the Premium trim may be the deciding factors. Regardless of the trim level you choose, adding the £350 pack for heated seats is a must, as it’s a surprising omission from the standard kit.

Currently, the Gen-E is available starting at around £350 per month with a £5,000 deposit over a 48-month contract. While this is competitive, it’s not the best in its class. However, Ford’s recent introduction of the ‘Power Promise’ is a game-changer. This package includes a free home charger, 10,000 miles of free charging, and five years of free servicing. Although competitors like Kia, Hyundai, and MG may offer longer warranties, Ford’s package is undeniably enticing.

One of the most impressive aspects of the Puma Gen-E is its efficiency in real-world driving conditions. During tests on challenging mountain roads near Barcelona and at motorway speeds, the Gen-E delivered an impressive 4.4 miles per kilowatt-hour (mpkWh), resulting in a real-world range of 190 miles. This level of efficiency is commendable, especially considering the modest usable battery capacity, which translates to cost savings on electricity consumption.

In conclusion, the Ford Puma Gen-E offers a compelling package with its competitive pricing, generous features, and impressive efficiency. While it may not be the absolute best in its class, the overall value proposition, especially with the ‘Power Promise’ package, makes it a worthy contender in the electric vehicle market.