Genesis is set to revolutionize the luxury market with its upcoming flagship three-row electric SUV, the GV90. This model will be the largest and most luxurious Genesis EV to date, featuring coach doors and other premium features. The anticipation for the Genesis GV90 EV is building as it prepares for its debut at the New York Auto Show.
Last year, Genesis unveiled the Neolun concept, offering a glimpse into its vision for a full-size luxury electric SUV. Drawing inspiration from Korean minimalist design, the Neolun concept set the stage for the production model, the GV90 EV. The official unveiling of the GV90 EV is scheduled for the 2025 New York Auto Show, starting on April 18.
In a recent interview with AutoExpress, Genesis’ director of design, Luc Donckerwolke, hinted at the imminent debut of the GV90 EV. Donckerwolke emphasized that the GV90 EV will be the new flagship model for Genesis, showcasing the brand’s commitment to luxury and innovation. While traditional four-door sedans have often held the flagship spot, SUVs are now taking center stage in the luxury market.
Genesis is gearing up to introduce several flagship models, with the GV90 EV leading the way. The luxury brand is ready to bring these models into production, signaling a new era of sophistication and performance in the automotive industry.
Leading up to the GV90 EV’s debut, Genesis has launched a new campaign called “Blank Canvas,” offering a closer look at the stunning Neolun concept. This campaign highlights Genesis’ dedication to craftsmanship and design excellence, setting the stage for the GV90 EV’s arrival.
Recent sightings of the GV90 EV in public have generated excitement, particularly with the inclusion of coach doors in the higher-end trim levels. Genesis is expected to commence production of the GV90 in early 2026, with pricing and specifications to be announced closer to the launch date. The flagship model will feature Hyundai’s latest connectivity and software technology, further enhancing the driving experience for luxury SUV enthusiasts.
As the automotive industry shifts towards electrification and luxury, Genesis is poised to make a significant impact with the GV90 EV. Stay tuned for more updates on this groundbreaking model as it prepares to make its mark in the luxury SUV segment.
Source: TheKoreanCarBlog, AutoExpress
