Chinese Car Giant Chery Set to Launch Tiggo 7 and Tiggo 8 SUVs in the UK

Chery, the renowned Chinese car manufacturer, is gearing up to introduce its own brand of vehicles in the UK market later this year. The lineup will consist of two highly anticipated SUV models – the Tiggo 7 and Tiggo 8. These mid-sized crossovers are built on the same platform as their sibling brands, Jaecoo and Omoda, further expanding Chery’s presence in the global automotive market.

Following the recent announcement by Geely, another Chinese automaker, to launch its self-named brand in the UK, Chery aims to capitalize on the growing demand for Chinese vehicles in this region. Jaecoo, one of Chery’s sister brands, has already seen considerable success in the UK, surpassing the sales figures of established brands like Fiat and Jeep. With the introduction of the Tiggo 7 and Tiggo 8, Chery is poised to make a significant impact in the competitive UK automotive landscape.

The Tiggo 7, positioned as a direct competitor to popular models such as the Dacia Bigster, Kia Sportage, and Volkswagen Tiguan, offers a compelling combination of performance and affordability. With a choice of pure-petrol and plug-in hybrid powertrains, generating up to 201bhp, the Tiggo 7 promises a dynamic driving experience. Its competitive pricing in Australia suggests that it will be a cost-effective option in the UK SUV market.

On the other hand, the Tiggo 8, a seven-seater SUV, stands out for its spacious interior and powerful engine options. With a turbocharged petrol engine delivering 241bhp and a plug-in hybrid variant with undisclosed power figures, the Tiggo 8 is designed to cater to a diverse range of customers. While the pricing in Australia is attractive, it is expected to be slightly higher in the UK, aligning it with premium European SUVs like the Volkswagen Tayron and Peugeot 5008.

Chery’s decision to unveil its first UK-bound car at the prestigious Goodwood Festival of Speed underscores the brand’s commitment to excellence and innovation. By expanding its portfolio to include the Tiggo 7 and Tiggo 8, Chery is poised to establish a strong foothold in the UK market and compete with established players in the automotive industry.

With the upcoming launch of additional brands like Lepas and iCaur, as well as the collaboration with JLR to revive the Freelander brand, Chery is set to revolutionize the automotive landscape with its cutting-edge technology and bold design philosophy. Stay tuned for more updates on Chery’s journey in the UK automotive market.