Zeekr, a premium EV subsidiary of Geely Holding Group, has announced its plans to launch three new models in 2025, while the Lynk & Co brand will roll out two new models. This strategic move comes after Zeekr completed transactions to integrate Lynk & Co, with the aim of creating a one-million-unit-a-year automotive group.
The integration of Zeekr with Lynk & Co marks a significant milestone for the company, as it paves the way for combining the resources of both brands to achieve a target of 40 percent growth in 2025, with a goal of selling 710,000 vehicles for the year. This ambitious target reflects the company’s vision of becoming the world’s leading premium-luxury NEV group within the next two years.
Under the leadership of CEO Andy An, Zeekr and Lynk & Co are set to focus on different market segments. Zeekr will target the RMB 300,000 and above market with a focus on mid-sized and large vehicles, while Lynk & Co will focus on the RMB 200,000 and above market, exploring the BEV market with its small cars and hybrid market with its medium and large cars.
In terms of product launches, Zeekr will introduce three new models in 2025, including the Zeekr 007 GT, a full-size flagship SUV, and a large luxury SUV equipped with super-electric hybrid technology. On the other hand, Lynk & Co will launch the Lynk & Co 900, the world’s first production model powered by Nvidia’s Thor chip, in the second quarter.
The integration of Zeekr with Lynk & Co also extends to overseas markets, with plans to open more than 200 stores cumulatively overseas in 2025. Both brands will leverage each other’s resources in research and development, channels, marketing, and service to improve operational efficiency and offer diversified product choices to global customers.
Overall, the integration of Zeekr with Lynk & Co signifies a strategic move by Geely Holding Group to drive internal resource integration and convergence, ultimately creating a unified automotive group that aims to disrupt the premium-luxury market in China and globally. With a strong focus on innovation and expansion, Zeekr and Lynk & Co are poised to make significant strides in the EV industry in the coming years.
