Chinese electric vehicle manufacturer ZEEKR made a splash at CES 2025 with the unveiling of new models and cutting-edge technology. This marks ZEEKR’s third appearance at the prestigious tech event, showcasing their commitment to innovation in the EV space.
Last year, ZEEKR introduced the 007 sedan in China, boasting an impressive 540-mile range and an affordable price tag below $30,000. The company also made its US debut with the flagship 001 shooting brake and a custom EV designed for Waymo’s robotaxi network. This year, ZEEKR is taking it up a notch with the announcement of three new models set to launch in 2025, featuring an NVIDIA DRIVE Thor-based smart driver domain controller.
One of the standout models is the ZEEKR RT, equipped with NVIDIA’s DRIVE Thor system and tailored for Waymo’s autonomous rides. This collaboration with the robotaxi developer positions ZEEKR as a key player in the future of mobility, with real-world testing underway and deliveries expected later this year. If successful, ZEEKR could become the first Chinese EV brand to enter the US market, paving the way for future expansion.
At CES 2025, ZEEKR showcased their latest innovations at booth #5640 in the West Hall of the Las Vegas Convention Center. Among the lineup are the 009 MPV, MIX van, and 001 FR shooting brake, demonstrating the brand’s diverse offerings in the electric vehicle market. With a focus on advanced technology and sustainable mobility solutions, ZEEKR is poised to make a significant impact in the automotive industry.
The highlight of the event was the unveiling of a new domain controller powered by NVIDIA’s DRIVE Thor system, marking ZEEKR as the first OEM to integrate this next-gen technology into their vehicles. This centralized computer is designed to handle a range of smart driving and autonomous functions, enhancing efficiency and lowering overall system costs. With mass production of the domain controller underway, ZEEKR is set to launch a new large SUV model this year, along with two other BEVs codenamed “EX,” “DX,” and “CC.”
Overall, ZEEKR’s presence at CES 2025 solidifies their position as a leading player in the electric vehicle industry, with a focus on cutting-edge technology and sustainable mobility solutions. As the company continues to expand its lineup and push the boundaries of innovation, we can expect to see more exciting developments from ZEEKR in the near future.
