Massive Demand for New Tesla Model Y “Juniper” in China
On January 10, the highly anticipated Tesla Model Y “Juniper” was officially launched in China, and the response was overwhelming. According to Chinese auto blogger 长三角行健者, a staggering 50,000 orders were placed on the very first day of its release. Additionally, a Tesla China salesperson revealed that their store received nearly 300 orders on the launch day alone, with some individual stores surpassing 100 units in orders. With Tesla operating over 300 stores in China, the demand for the new Model Y is clearly unprecedented.
The excitement surrounding the new Model Y is evident, with consumers eagerly placing orders despite the waiting period. Even those who pay the intention deposit now will have to wait until April or May to pick up their cars, as revealed by a Tesla China salesperson.
Both 长三角行健者 and another prominent Chinese auto blogger, 胖虎Shawn, have been instrumental in sharing details about the new Model Y ahead of its launch. With 121,000 followers each on Weibo, these bloggers have provided valuable insights into the anticipated release.
The new Tesla Model Y comes in two trims: RWD and long-range AWD, priced at 263,500 yuan (35,950 USD) and 303,500 yuan (41,400 USD) respectively. Tesla China has announced that official deliveries are expected to begin in March. The response to the launch was swift, with Tesla China’s Weibo post garnering over 100,000 reads within just five minutes of being posted.
Following the launch, the phrase “New Model Y, despite the comparison” quickly became a top trending topic on Weibo. Even Lei Jun, the founder of Xiaomi, responded to the buzz with an “OK” and tagged the Xiaomi YU7. The anticipation and excitement surrounding the new Model Y are palpable.
In 2024, Tesla delivered a total of 480,309 Model Ys in China, marking a 5% increase from the previous year. Despite a slight price discount on the old Model Y, the demand for the new model remains high, with more customers opting for the latest offering.
The success of the new Tesla Model Y “Juniper” in China is a testament to the brand’s popularity and innovation in the electric vehicle market. With exceptional demand and anticipation, Tesla continues to solidify its position as a leader in the industry.
Sources: Weibo