The 1995 Audi TT concept coupe was definitely a sight to behold. With its Bauhaus-inspired design and unique shape, it captured the attention of many car enthusiasts. The concept was bold and daring, with some even likening the roofline to a WW2 Nazi soldier’s helmet, although not something you would say out loud in today’s politically correct climate.
When the finished Audi TT arrived in 1998, it was clear that the concept had been successfully translated into a production model. The addition of small side windows improved visibility and made the cabin look less like military headgear. The Audi TT was built on the PQ34 platform, a versatile platform that underpinned many Volkswagen Group vehicles at the time. This platform allowed for cost savings and component sharing, making the production of low-volume models like the TT possible.
Despite its striking design and impressive engineering, the Audi TT did have some flaws. At high speeds, the rear-end could become unpredictable, catching out some drivers. However, these issues did not overshadow the overall appeal of the TT, which quickly became a favorite among car enthusiasts.
In the end, the Audi TT was a testament to Audi’s commitment to innovation and design. It may have had its shortcomings, but its unique style and performance capabilities made it a standout in the automotive world. Ferdinand Piech’s vision for component sharing within the Volkswagen Group paved the way for successful models like the Audi TT and the Volkswagen Golf, showcasing the benefits of a shared platform strategy. The Audi TT may have had its roots in a bold concept, but it ultimately became a reality that left a lasting impact on the automotive industry.
