Xpeng, a major electric vehicle (EV) maker, has recently launched a new promotional package that offers customers significant savings of up to RMB 57,000 ($7,830). This move comes as Xpeng’s deliveries in January surpassed those of its local counterpart, Li Auto, for the first time since September 2022.
The new promotional policy by Xpeng includes a financing program in China with zero down payment and zero interest for up to five years. This unique financing program is aimed at making smart driving more accessible to a wider range of customers. Customers can save up to RMB 57,000 on the X9 MPV with a zero-down payment, five-year, zero interest financing plan. Similarly, the G9 SUV and G6 SUV also offer attractive financing options with savings of up to RMB 28,000 and RMB 18,000 respectively.
In addition to the financing package, Xpeng has also introduced promotional packages for the Mona M03, a new model launched last year. Customers purchasing the Mona M03 will receive free charging for 888 kWh, free stereo upgrades valued at RMB 4,000, and a trade-in subsidy of RMB 3,000. Existing Xpeng owners who purchase the Mona M03 will also receive an additional 1,500 kWh of free charging per year for four years.
The Mona M03, priced competitively starting at RMB 119,800, is the least expensive model in Xpeng’s lineup and is about half the price of the Tesla Model 3 sedan. Xpeng’s flagship model, the X9 MPV, which was launched on January 1, 2024, is priced at RMB 359,800, the highest price point for Xpeng to date.
Despite the traditional slow season in the Chinese auto market following the New Year holiday, Xpeng delivered an impressive 30,350 vehicles in January, marking a significant increase from the same period last year. This delivery figure surpassed that of Li Auto and is the first time since September 2022 that Xpeng’s monthly deliveries have exceeded those of its local counterpart.
Overall, Xpeng’s new promotional package and strong delivery performance in January demonstrate the company’s commitment to expanding its customer base and maintaining its competitive edge in the EV market. With innovative financing options and attractive incentives, Xpeng continues to solidify its position as a key player in the rapidly growing electric vehicle industry.